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Nike TPE 6453 Energy Center --- 新科技與原版精神並存的概念展場

Nike 在4月8日於台北東區街頭正式揭開了 TPE 6453 Energy Center的神祕面紗,Nike TPE 6453展場可以說會是未來亞洲流行的又一重要據點,一樓會針對最新流行元素做展示,首波以Cortez為主題,會場中展出了Nike的經典款式Cortez,1972首度問世至今已經數十個年頭,如今Nike更以最新科技注入經典款式,推出了新一代的Cortez鞋款 – Cortez Flymotion,由奧運競技場上實際驗證過的Flywire科技加上最符合人體工學的Free外底,從new school到old school,兩種風格相呼應,也見證了Nike數十年如一日的革新精神。
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Nike 在4月8日於台北東區街頭正式揭開了 TPE 6453 Energy Center的神祕面紗,Nike TPE 6453展場可以說會是未來亞洲流行的又一重要據點,一樓會針對最新流行元素做展示,首波以Cortez為主題,會場中展出了Nike的經典款式Cortez,1972首度問世至今已經數十個年頭,如今Nike更以最新科技注入經典款式,推出了新一代的Cortez鞋款 – Cortez Flymotion,由奧運競技場上實際驗證過的Flywire科技加上最符合人體工學的Free外底,從new school到old school,兩種風格相呼應,也見證了Nike數十年如一日的革新精神。
Nike revealed the TPE 6453 Energy Center with Cortez history exhibition on April 8th. TPE 6453 is like a gallery to display latest technology and the lifestyle from NIKE. The best place to catch up the ideas behind the product, and the spirit from the brand.


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熱鬧的台北東區,日本裡原系列如Porter、Bape、Undercover、Whiz、Bounty Hounter皆有正式合作據點、美國東西岸品牌UNDFTD、GREEDY GENIUS等等也有,這兩年各大運動時尚品牌群聚,在步行的距離內可以逛到從High Fahion(價格也很嗨)到街頭、運動各種風格的店舖,現在有了Nike TPE 6453的進駐,第一手的流行元素在這裡得到最直接的傳遞!
Nike TPE 6453 sits in Taipei East District, which is a very prosperous area. You can find stores from really high fashion to street culture boutiques in walkable distance.


昨天下午TPE 6453的街景...除了很多店可逛以外....旁邊也很多吃的.....
the streetview where TPE 6453 located.

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落地窗內是今天乘降落傘落地的Cortez Brothers(辛苦啦~),來自知名的設計公司Tokyo Plastic的創作,銀白那隻叫 Phil (from Phil Knight),代表了新設計的Cortez Flymotion,藍色那咖是Bill (from Bill Bowerman),兩兄弟同台獻藝,串起Nike從1972年到現在的科技演進,超原始跟超現代,卻又有類似的元素,讓人無法否認Nike在鞋款設計上的用心。
Sitting behind the huge french window are the Cortez Brothers from Tokyo Plastic. They landed into the TPE 6453 just as if they are paratroopers. Since the original NIKE Cortez born on 1972 while the NIKE Cortez Flymotion carries the most advanced technology in 21th century, the Cortez history exhibition displays how much efforts the brand devoted into a pair of shoes.

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這就是Tokyo Plastic所創作的卡娃宜動畫
The Cortez Brothers animation video made by Tokyo Plastic.



Nike也在晚上舉辦了TPE 6453的開幕活動
Late in 8 PM, the invited only event happened in the TPE 6453.

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台北街頭流行盛事,各方大哥都前來關切,與前幾年相比,台北街頭的媒體與品牌都累積了越來越多能量與經驗。
People waiting to enter TPE 6453.

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室內的Cortez Flymotion與Cortez軍團
Setups with the Cortez Flymotion and the Cortez.

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用線撐起的Cortez Flymotion,漂浮感讓人聯想到他的輕,也讓人想到他用的Flywire科技
The Cortez Flymotion are actually floating on wires. just keeps remind you the flywire ideas.

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另外一個角度的cortez flymotion, 牆上遍佈的是 Cortez經典鞋底刻紋
here’s another angle of floating Cortez Flymotion, and you probably already noticed that the room has Cortez outsole pattern all over it.

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這組包裝在4.8活動當天有限定販售,除了TPE 6453之外,就只能到歐洲看這個特別紀念版了!
Surprising, the nice lady from NIKE told me the Brothers Pack is actually for sale. They are special released to celebrate the TPE 6453 launch. But they’re only available in the night of 4.8. which means, you can’t get them anymore. Seems like an very exclusive release, not in tokyo, not in beijing, and only one night in TPE!


Cortez兄弟組合中的Phil, Cortez Flymotion
here’s the “phil”, representing the younger brother with flywire and free outsole.

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這位是Bill, 代表原版的Cortez
and the “bill”, with the iconic silhouette and fat swoosh~

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勾勾勾...好多勾勾
I can never get tired to see swoosh.

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從歷史走出的鞋款
Vintage kicks from time machine.

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接下來是Cortez展場中最棒的部份,上次曾玩過用超大型液晶電視為觸控螢幕的nike iD,這次更變本加厲弄來了這個超大的螢幕「桌」,感覺就像是科幻電影中的情景,想像一個超大的iPod Touch就對了!
but still, here’s something worth you to take a look, and honestly, one of the best part of the exhibition. NIKE is always embrace the advance tech on product and also for showcase. They brings a huge multi-touch screen to life in TPE 6453. This is something cool and amazing. Everyone should come and try if possible.


你可以選取想要看的鞋款、拖曳、旋轉、放大,以及播放相關的影片
You can drag, zoom in, rotate pictures, play movies just like what you did on your iPod touch.

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這張桌子巨細靡遺地記錄了Cortez的相關故事、設計細節
You can find almost everything about Cortez history on the table.

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相關內容都有中、英文兩種版本解說
all information are both available in chinese and english.

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你可以在當場把相關的桌布等等的資料寫email給朋友,感覺好像是去觀光景點寄明信片喔!
You can even e-mail to your friend in the scene.

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我覺得最屌的是這張桌子一次可以有四個人玩!想想,你有看過一次四個人玩的iPod嗎?!
Moreover, 4 people can play it at the same time! wow!

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video by Frankchang


看到一雙鞋子能夠聚集這麼多故事、這麼多人在一起永遠是讓人感到驚奇的,TPE 6453讓人親臨其境地感受到科技與設計的第一手資訊,更直接、更完整,台北得天獨厚的東西方文化交錯氛圍之外,熱鬧的東區街頭將直接切進世界一線品牌的最新流行風潮,也期待這一個難得的機會能讓台北的街頭文化進一步與世界接軌。
It is always amazing how a pair of shoe put people together. An energy center like TPE 6453 delivers the value of the brand directly toward customers. A city like Taipei is definitely getting more livingly with spaces like TPE 6453.


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NIKE TPE 6453
address
台北市敦化南路一段187巷36號
No. 36, Lane 187, Sec.1, Dunhua S.Rd., Taipei City, Taiwan

可由台北捷運忠孝敦化二號出口前往 步行約兩分鐘距離
You can take MRT to Zhongxiao Dunhua Station and take exit 2. TPE 6453 is just few minutes away(by walk)
http://www.trtc.com.tw/img/ALL/Route2200/091.jpg


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