Nike 100 - 100 Artifacts from the Battle Against Drag
nike 100 - 100 Artifacts from the Battle Against Drag
Exhib. date : 2008.5.16 - 2008.6.22
Place : Beijing 706 Space
在2008.5.16到2008.6.22之間, Nike將在北京的706展場之中舉辦100項歷年最精湛的工藝作品, 展現了面臨最高等級競賽需求時亟欲同時完成的三項重點 - 重量輕 , 效率高, 性能強. 以實際的研發應證了工藝設計之中Less is More的思維, 而對於一個鞋迷如我, 這個展覽整體的展現了許多穿過/沒穿過的經典, 同時以完整的導覽與解說, 搭配實體的展出, 以iPod隨身聽輔助的解說方式更讓你有足夠的消息仔細了解這100項的作品. 搭配實體的展出是每個鞋迷會希望蒞臨現場體會的一次展覽, 許多瘋狂前所未見的作品如free的前身concept, 全身Carbon鞋, 黏在腳底的鞋底(這樣就省去鞋面等等不必要重量!), 許多已經實現的經典如Air Jordan 11, Free, Air Force 12等等, 這次都在北京的706展場之中一次呈現.
A exhib. showing 100 artifacts of Nike's research from last half century is now taking place in Beijing 706 space. The unexpected materials and experiments with radical designs shows the company's DNA - lightness, efficiency, performance. Everything is designed to do more with less. Some crazy concepts such as all-carbon shoes upper / barefoot track spikes are taken out from drawers' deep. Lots of great designs that ever released to public are also plays a rewind here.
a video shows how athletes against gravity
the device monitors you and shows a 3D model reacting based on how hard you jump